
Product roadmaps are an extremely important tool for companies. Often times, the difference between success and failure depends on the quality of the roadmap – […] Read More
a product blog for the ones in permanent beta
Product roadmaps are an extremely important tool for companies. Often times, the difference between success and failure depends on the quality of the roadmap – […] Read More
Companies often start out with a single offering, but with growth comes the need to account for variables. Products may turn into “product lines”, with […] Read More
Companies that build infrastructure software are often met with the conundrum of whether to sell their own hardware with their software running on top of […] Read More
For the ones looking to build a lasting business, as opposed to a one-off hit, the key to success depends on more than just momentary […] Read More
We live in world where every product and company claims to be “user-centric”. It is much more of a buzz word now rather than a […] Read More
To break into the enterprise software industry, products need to be designed in a way that makes their value stand out, and more. Great product […] Read More
As discussed previously, the price of your product must be communicated in terms of the value the product provides to the customer. If the customer […] Read More
Good product managers understand the problem space, ask the Five Whys, and stick to first principles. Great product managers effectively translate all of this into […] Read More
Your pricing strategy must manifest in more than an arbitrary set of tiers or a “promotional” discount. It must be more than a plain analysis […] Read More
Why has generating word-of-mouth buzz become so popular among marketing strategies in recent times? One-word answer: Technology. Read on to understand why you should get […] Read More